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Omnisend pricing
An online store that wants email, SMS and web push driven by order and browsing data, with a real free plan to start on.
What Omnisend actually costs
The monthly figure at that many contacts, which is what Omnisend charges by. Same engine the shortlist quiz uses, so these cannot disagree with it.
- 1,000 contacts
- $30Standard, 2,000 contacts
- 5,000 contacts
- $81Standard, 5,000 contacts
- 25,000 contacts
- $282Standard, 25,000 contacts
- 100,000 contacts
- $900Standard, 100,000 contacts
Every published plan
Read off Omnisend’s own pricing page, last checked 22 Oct 2026.
Priced by billable contacts, which means subscribers plus non-subscribers (customers, cart abandoners and imports without an opt-in), with unsubscribes excluded; the price steps every few hundred contacts low down and every 5,000 high up, and the figure shown is the price for the band your count falls in. Standard sends 12 emails per contact a month; Pro sends unlimited emails and is $59 for anything up to 2,500 contacts. There is no annual price: a first paid subscription can pay 3 months upfront at 30% off ($11.20 and $41.30 a month), then it reverts to the regular monthly price. Above 150,000 contacts it is a custom quote. SMS is a Pro add-on bought as credits from $0.007 a message. Charged in USD, VAT excluded.
| Plan | Per month | Includes | Over that |
|---|---|---|---|
| Free | Free | up to 250 contacts | not published |
| Standard, 500 contacts | $16 | up to 500 contacts | not published |
| Standard, 1,000 contacts | $20 | up to 1,000 contacts | not published |
| Standard, 1,500 contacts | $25 | up to 1,500 contacts | not published |
| Standard, 2,000 contacts | $30 | up to 2,000 contacts | not published |
| Standard, 2,500 contacts | $44 | up to 2,500 contacts | not published |
| Standard, 5,000 contacts | $81 | up to 5,000 contacts | not published |
| Standard, 9,000 contacts | $127 | up to 9,000 contacts | not published |
| Standard, 10,000 contacts | $132 | up to 10,000 contacts | not published |
| Standard, 15,000 contacts | $207 | up to 15,000 contacts | not published |
| Standard, 20,000 contacts | $265 | up to 20,000 contacts | not published |
| Standard, 25,000 contacts | $282 | up to 25,000 contacts | not published |
| Standard, 30,000 contacts | $338 | up to 30,000 contacts | not published |
| Standard, 40,000 contacts | $375 | up to 40,000 contacts | not published |
| Standard, 50,000 contacts | $413 | up to 50,000 contacts | not published |
| Standard, 75,000 contacts | $650 | up to 75,000 contacts | not published |
| Standard, 100,000 contacts | $900 | up to 100,000 contacts | not published |
| Standard, 125,000 contacts | $1,196 | up to 125,000 contacts | not published |
| Standard, 150,000 contacts | $1,456 | up to 150,000 contacts | not published |
| Pro, 2,500 contacts | $59 | up to 2,500 contacts | not published |
| Pro, 5,000 contacts | $90 | up to 5,000 contacts | not published |
| Pro, 9,000 contacts | $145 | up to 9,000 contacts | not published |
| Pro, 10,000 contacts | $150 | up to 10,000 contacts | not published |
| Pro, 15,000 contacts | $348 | up to 15,000 contacts | not published |
| Pro, 20,000 contacts | $375 | up to 20,000 contacts | not published |
| Pro, 25,000 contacts | $400 | up to 25,000 contacts | not published |
| Pro, 30,000 contacts | $497 | up to 30,000 contacts | not published |
| Pro, 40,000 contacts | $599 | up to 40,000 contacts | not published |
| Pro, 50,000 contacts | $715 | up to 50,000 contacts | not published |
| Pro, 75,000 contacts | $1,044 | up to 75,000 contacts | not published |
| Pro, 100,000 contacts | $1,334 | up to 100,000 contacts | not published |
| Pro, 125,000 contacts | $1,624 | up to 125,000 contacts | not published |
| Pro, 150,000 contacts | $1,914 | up to 150,000 contacts | not published |
Before you sign up
- Free plan
- Yes: 250 contacts and 500 emails a month, all features
- Contract
- Monthly; a first subscription can pay 3 months upfront at 30% off
Who it suits
Built for: An online store that wants email, SMS and web push driven by order and browsing data, with a real free plan to start on.
Weak at: Billing counts non-subscribers as well as subscribers, so a store with a big customer base pays for people it never emails, and Standard caps sends at 12 per contact.
Omnisend compared, head to head
The pairs people actually search for, each one priced at the same four sizes off both vendors' own pages.
Is it the right one for you?
Omnisend is one of 18 email marketing and newsletter platforms on this site. The shortlist asks 6 questions and gives you four honest picks priced at your own client count, including every platform that beats this one outright at your size.
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