All categories › Funnels and landing pages
20 platforms, priced at your own contact count with the add-ons included. I have used 3 of them on camera and the verdicts are on their pages, with the timestamp for every claim. 19 publish a price; 1 will not tell you until you sit through a demo, and they are marked.
Systeme.io
Getting an entire funnel, list and course live for nothing, then paying very little as it grows.
ActiveCampaign
When the email automation is the actual product and the pages barely matter.
Kartra
A course or membership business that wants the pages, emails and checkout to come from one place.
GoHighLevel
An agency that wants to rebrand the platform and sell it to its own clients as software.
Keap
An established small business that wants one system for the list, the pipeline and the follow-up, and will pay for it.
Builderall
Unclear. Its pricing could not be read, so there is nothing solid to position it against.
No page yet. They publish no pricing and too little else to catalogue, so there is nothing honest to put on one. I have asked them for both.
Thrive Suite
You already run WordPress and would rather own the plugins than rent a platform.
Perspective
Mobile-first funnels that feel like an app, built by AI from a description, and priced by the leads they bring in.
ClickFunnels
Selling something with a real checkout: order bumps, one-click upsells and the funnel around them.
Carrd
One simple page, live today, for the price of a coffee a year.
Leadpages
Publishing a lot of pages cheaply without having to think about traffic.
Unbounce
Squeezing more out of ad traffic through disciplined split testing.
Landingi
A lot of landing pages at a flat price, with no per-visitor cap.
Swipe Pages
Mobile landing pages that load almost instantly, for paid traffic arriving on phones.
Instapage
Paid-ads teams who need a page per campaign and care about what happens after the click.
Typeform
When the form itself has to feel like a conversation rather than a survey.
ScoreApp
Scorecard quizzes that score someone and segment them on the result.
Interact
Quiz lead magnets, free to start and cheap until the leads actually arrive.
Outgrow
Interactive calculators and tools, where a quiz alone is not enough.
Heyflow
Mobile-first click funnels that qualify someone in a few taps.
There isn't one. A landing page tool, an all-in-one with a CRM behind it and a quiz funnel are three different purchases, and the right answer changes with what you are building and how big your list is. That is why the quiz asks what you are building first and only then compares prices.
From nothing (Systeme.io has a free plan with 2,000 contacts) to $97 to $297 a month for the all-in-ones, and $29 to $99 a month for the landing page builders. The number that moves the bill is contacts: a platform priced by pages or visitors stays flat as your list grows and one priced by contacts does not. Every price here is quoted at your own numbers.
Systeme.io, Kartra, ActiveCampaign, Keap and ClickFunnels price by contacts; GoHighLevel is flat with unlimited contacts. Leadpages, Unbounce and Landingi price by published pages, Instapage and Swipe Pages by monthly visitors, and the quiz tools by responses or generated leads. Each product page says which.
GoHighLevel, ActiveCampaign, Keap, Leadpages, Unbounce, Swipe Pages, Carrd and Perspective give you 14. Systeme.io, Carrd, Typeform, ScoreApp and Interact also run a permanently free tier, so a short trial is less of a constraint there. The rest are demo-led with neither, which is worth knowing before you get attached to one.
Some of them, and it is marked clearly on every recommendation. It does not change what the quiz returns. Where two platforms score within a few points of each other the cheaper one wins, and several of the platforms recommended here pay nothing at all.
Dave Crawford. He builds operations and automation systems for small service businesses, which means he has spent a lot of time inside tools like these with real clients rather than reading their marketing pages. The prices here are checked against each company's own pricing page and rechecked weekly.